How we create value
Our Firm
Who we are
Over the past 34 years, we’ve found that most people don’t want products and programs from their financial advisors. They want positive experiences and positive outcomes. At Carlson Investments, we see ourselves as more than financial managers.
We’re peace-of-mind managers.
Carlson Investments is a fully independent, fee-only registered investment advisor. Here’s what that means in plain English:
Fully Independent
We’re not tied to any brand or group of investment products or services. That means we work for you—and only for you.
Fee-Only
Unlike commission-based advisors, we don’t make money based on how much of something we can sell you. You pay us a simple, transparent fee to protect and grow your assets, so we only do well when you do well.
Registered Investment Advisor (RIA)
RIAs have a fiduciary duty that legally requires us to keep the best interests of our clients in mind at all times, and always act accordingly. Is the person you are working with held to that standard?
Investment Insights
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Banking Turmoil – White Paper
The asset side (loans specifically) of bank balance sheets are in great shape. Very few loans are in default. We believe regulators are taking a pro-active, market-based solutions approach towards the bank deposit issues.
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Bonds are Back: Your Primer on the Bond Market
Bonds can be a great tool if you’re looking to balance your portfolio by diversifying your investments and reducing volatility.
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Carlson Quarterly – Q1
Everyone loves a fresh start and after a nasty 2022, markets got off to a strong start in the first quarter of 2023 in the face of investor concerns around recession and inflation risks.
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Carlson Quarterly – Q2
The market continues to rally in the face of an endless “Wall of Worry” as the U.S. stock market delivered more gains during the second quarter of the year.
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Cash Management Matters — White Paper
Ever since the Federal Reserve first raised the federal funds rate in March 2022, “cash management matters again” for individuals.
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Dividends Matter — White Paper
Total return is an important metric of equity performance that investors often overlook. The total return of an equity investment is a combination of its capital appreciation or depreciation and the dividend received.
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Identity Theft: What It Looks Like + 8 Ways to Protect Yourself
Unfortunately, identity theft is up 584% over the last 20 years, according to Consumer Affairs. With so much business and banking done online, bad actors have numerous opportunities to steal sensitive information such as social security numbers (SSNs), data from social media profiles, credit cards, and bank accounts.
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Quick Guide to Inflation + How to Protect Your Assets
Inflation is the increase in prices of goods and services across the board. Although it often has a negative connotation, a little inflation is integral to a healthy economy. Rising prices can mean higher revenue and earnings for businesses—if they can raise prices to keep up with their costs.
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Summer Financial Bucket List
Summer is here, meaning we’re more than halfway through the year! Now is the perfect time to review your financial situation and adjust as needed.
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Time in the Market: Not “Timing” the Market
As an investor, you must understand how long you should stay in the stock market based on your long-term goals. Unfortunately, many make the mistake of focusing on short-term rewards, jumping in and out of the market quickly based on the performance of near term events.
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What is Asset Allocation? The First Step to Protecting Your Portfolio
You’ve heard of it and have a general idea that it’s something you should be doing. But what is asset allocation, exactly?
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What to Look for When Selecting a Registered Investment Advisor (RIA)
“How are you compensated?” If you’re in the market for a new registered investment advisor (RIA), this is one of the most important questions you can ask prospects.
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What You Can Learn from Estate Planning Book “In Case You Get Hit by a Bus”
In Case You Get Hit by a Bus: How to Organize Your Life Now for When You're Not Around Later is one of our favorite financial books. In fact, we found it so valuable that our team decided to showcase it.
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Why All Cap Equity? — White Paper
An All Cap Equity Strategy provides core equity exposure in a simple and straightforward portfolio.
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Finding a better way doesn’t start with you learning about investment strategy. It starts with us learning about you.
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